2022-24 Roadmap
July-Nov 2022: #Buidling MyxTV MVP
Summary: Build MyxTV MVP in conjunction with Dapper Labs grant
Dapper Labs Delivery Milestones:
July 27, 2022
Meet "Design" metric
Metrics: Significant progress toward Design + UX UI (high fidelity prototype) and confirm user flow/functionality of application MVP
Sept 9, 2022
Meet "Development" metric
Metrics: Implementation of product frontend, streaming capability, Cadence smart contracts & wallet integration.
Oct 24, 2022
Meet "Community" metric
Metrics: Engage community through MyxTV beta testing and initial onboarding
November 2022-March 2023: MVP in Stores & $MYX Token Launch
Summary: Begin MyxTV initial marketing push and launch $MYX token.
MyxTV MVP available for download in Apple and Google Play stores
Coordinate MyxTV marketing with current activations — Including HBCU Esports League with Twitch, Discover Cxmmunity Leaders, Version1 scholarship giveaways, all in-person activations, et al.
Beta testing/Hackathons — Include underserved communities in MyxTV development to full-functionality and identify talent within the community
April 2023-July 2023: #BUIDL to Full Functionality
Summary: Complete core MyxTV infrastructure.
Full functionality — #BUIDL MyxTV to full functionality according to community feedback; addition of proprietary streaming and analytics solutions
Marketing to established partners — Secure support from established pool of A-list Cxmmunity sponsors
Expand MyxTV marketplace to web3 — $MAGIC, Yuga ecosystem, GFAL (Trip Hawkins)
Coordinate marketing with activations — Including HBCU Esports League, Kickback with Riot Games, et al. (multiple sponsored activations per month)
August 2023-December 2023: $MYXXY On-Chain Tokenization
Summary: Bring $MYXXY rewards token on chain
Initialize $MYXXY tokenization — Users may begin trading $MYXXY for $MYX
Coordinate marketing with activations — Including HBCU Esports League, gaming camp sessions with KIPP and the Boys & Girls Club of America, et al. (multiple sponsored activations per month)
January 2024-January 2025
Summary: Expand MyxTV brand into the Myx character and metaverse
Series B funding round
Game development — Proprietary development of game properties to expand the Myx brand
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